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Every story published since 2008, indexed by keyword, year and section.

24 results

  1. world

    Can AI Really Create Professional Marketing Content for Your Business?

    AI can help businesses create marketing content faster, from social media posts to product descriptions and advertising ideas. But can it produce professional work that attracts customers and builds trust? The answer depends on how businesses use it.

    Auxi Sherpa Writer · 22 October 2026

  2. world

    Why Small Businesses Can No Longer Afford to Ignore AI Content Creation

    Small businesses do not need a large marketing team to communicate effectively with customers. AI content creation can make everyday marketing easier, helping business owners develop ideas, prepare content and stay visible while using their time more carefully.

    Auxi Sherpa Writer · 22 October 2026

  3. world

    How to Create a Month of Marketing Content Without Spending Every Day on It

    Your business needs consistent marketing, but creating something new to post every day can take time away from serving customers. With a clear plan and the right tools, you can prepare a month of useful content without spending every day trying to decide what to publish.

    Auxi Sherpa Writer · 22 October 2026

  4. business

    How to Make a New Business Website Search Engine Friendly

    A search engine-friendly business website starts with clear pages, useful content, proper titles, internal links, mobile usability and a sound technical structure. These basics can be handled during a 72-hour website build, giving the site a strong foundation for Google visibility while rankings develop over time.

    Brian Kiptoo · 19 September 2026

  5. technology

    Trevora Marketplace Partners with Auxi Sherpa to Launch AI Video Creation Class.

    Trevora Marketplace, in partnership with Auxi Sherpa, has announced the launch of its AI Video Creation Class, a practical training programme designed to help beginners and aspiring digital creators learn how to produce engaging, professional-looking AI-powered videos.

    Rohan Mehta · 14 September 2026

  6. world

    JOB VACANCY: SOCIAL MEDIA MANAGER | REMOTE

    This is an advert for the role of a remote Social Media Manager. Job Specifications are detailed in the brief.

    Daniel Whitfield · 2 September 2026

  7. business

    Why Your Affiliate Marketing Is Not Making Money

    This article explains some reasons why affiliate marketing may not be yielding the right results. It shares some errors that marketers make that causes low output.

    Daniel Whitfield · 31 August 2026

  8. business

    How to Start Affiliate Marketing With Your Phone

    This article shows that it is possible to start affiliate marketing using our phones without limitations. It is a guide on how to start with what we have available and scale up.

    Daniel Whitfield · 29 August 2026

  9. business

    From Weeks to 72 Hours: How AI and Automation Changed the Way Websites Are Built

    Website development no longer has to follow the slow, highly manual processes of the past. Joaquin Rivera examines how AI-assisted development, automation, modern platforms and streamlined workflows are changing how quickly businesses can establish a professional online presence.

    Joaquin Rivera · 10 August 2026

  10. technology

    SEO in the Age of AI Answers: What Actually Still Works

    The integration of AI into search engines is fundamentally reshaping Search Engine Optimization, demanding a pivot from keyword stuffing to a focus on user intent, comprehensive content, and robust semantic understanding.

    Camille Laurent · 29 July 2026

  11. technology

    Generative Engine Optimisation Explained: Getting Cited by AI Models

    Generative Engine Optimisation (GEO) is an emerging discipline focused on structuring digital content to be effectively discovered, processed, and cited by large language models and generative AI systems, impacting visibility and authority in the new AI-driven information landscape.

    Camille Laurent · 29 July 2026

  12. technology

    Scheduling Tools and the Fight for Attention on Fragmented Platforms

    Social media scheduling tools have become indispensable for businesses navigating the complex and fragmented landscape of online platforms, optimizing content delivery and engagement strategies.

    Camille Laurent · 26 July 2026

  13. entertainment

    Always-On Livestreams: How Brands Automate YouTube Presence

    Brands are increasingly deploying automated, always-on livestreams on platforms like YouTube to maintain a continuous digital presence and engage audiences around the clock, leveraging pre-recorded content and strategic scheduling.

    Sophie Tremblay · 26 July 2026

  14. business

    Ghostwriting Goes Corporate as Executives Chase Visibility

    Corporate executives are increasingly leveraging professional ghostwriters to craft thought leadership, secure media placements, and enhance personal brands in a competitive digital landscape.

    Oliver Bennett · 26 July 2026

  15. business

    AI Brand Identity Tools Are Changing Who Gets to Look Professional

    Artificial intelligence tools are democratizing access to professional brand identity creation, enabling a broader range of entrepreneurs and small businesses to compete visually.

    Sophie Tremblay · 25 July 2026

  16. fact check

    Fact Check: Is AI Really Replacing All Small Business Jobs?

    An in-depth investigation into whether artificial intelligence is truly eliminating jobs across small businesses or reshaping the landscape with new opportunities.

    Thandiwe Mokoena · 25 July 2026

  17. opinion

    Opinion: Automate Everything Except the Moments That Build Trust

    Strategic business automation should prioritize efficiency while carefully preserving the human touch essential for building and maintaining customer and employee trust.

    Auxi Sherpa Writes · 24 July 2026

  18. entertainment

    The Creator Economy Grows Up and Buys Real Business Infrastructure

    The creator economy is maturing, with content creators increasingly adopting sophisticated business tools and infrastructure traditionally associated with established enterprises to professionalize operations and scale effectively.

    Sophie Tremblay · 22 July 2026

  19. investigations

    Investigation: Inside the AI Content Farms Flooding Search Results

    An investigation by Auxi Sherpa News uncovers a rapidly expanding, clandestine industry leveraging advanced AI to mass-produce low-quality content, flooding search engine results and distorting online information.

    Thandiwe Mokoena · 20 July 2026

  20. sports

    Athlete Brands Are Being Run Like Startups Now

    Athletes are increasingly adopting entrepreneurial mindsets, leveraging digital platforms and sophisticated business strategies to build enduring brands that extend far beyond their sporting careers.

    Chloe Anderson · 18 July 2026

  21. entertainment

    AI Video Production Is Collapsing the Cost of Brand Storytelling

    AI video production is fundamentally reshaping brand storytelling, drastically reducing costs and accelerating creation timelines, making sophisticated visual narratives accessible to a broader range of businesses.

    Haruki Sato · 18 July 2026

  22. africa

    Africa's Remote Talent Export Is Becoming a Serious Economic Force

    African nations are increasingly leveraging their growing pools of skilled labor to become significant exporters of remote talent, fundamentally reshaping global workforce dynamics and boosting local economies.

    Brian Kiptoo · 17 July 2026

  23. world

    From the First Websites to the AI Era: How the Internet Changed the Way We Do Business

    From the primitive pages of the early World Wide Web to today's intelligent, automated digital experiences, the website has undergone a remarkable transformation. Joaquin Rivera traces that journey and explores how websites evolved from simple online brochures into essential business infrastructure.

    Joaquin Rivera · 2 June 2026

  24. business

    How To Make Money With My Phone? 10 Businesses You Can Start Using Only Your Smartphone

    The article shows how we can do more than just calls with our phone. Most businesses can be done from our phones.

    Daniel Whitfield · 4 December 2022